Warner Bros. Discovery is shuttering Boomerang, a streaming service devoted to traditional cartoons, according to The Hollywood Reporter. The platform began as a digital cable channel again in 2000 earlier than increasing to a streaming platform in 2017.
Boomerang will formally stop operations on September 30, giving subscribers round two months to shortly binge each Looney Tunes, Tom and Jerry and Scooby-Doo cartoon. Nevertheless, some content material will likely be folded into Max. The linear channel will proceed to function through cable and satellite tv for pc suppliers, reaching an estimated 26 million houses.
Moreover, Boomerang subscribers will likely be grandfathered into Max’s ad-free tier “with no change” to the subscription worth “till additional discover,” in accordance with an e mail despatched to customers. That’s a dang whole lot, as Boomerang prices $6 per 30 days and Max’s ad-free plan currently costs $17 per month.
Max, nonetheless, is already house to a lot of the identical programming as Boomerang. This contains Looney Tunes shorts, a number of Scooby-Doo exhibits, Tom and Jerry and The Flintstones, amongst others. It’s additionally house to your complete catalog of Cartoon Community exhibits and loads of DC animated sequence, like Harley Quinn.
The corporate hasn’t specified which exhibits and films can be making the transfer to Max, merely telling subscribers that “some Boomerang content material might not be obtainable” after September 30.
Boomerang isn’t the one cartoon-adjacent streaming platform on the chopping block. Child-friendly Noggin shut down earlier this year after layoffs at dad or mum firm Paramount International. On the upside, Disney+ has loads of cartoons, given the pedigree, and the identical goes for Netflix and Prime Video.
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